Leadership Prevails

Why I’ve Backed ID.me Through Every Round for 16 Years

August 25, 2026/in Uncategorized/by Kelly Perdew

I wrote my first check into ID.me in 2010. Blake Hall had a thesis that digital identity was broken, that Americans fundamentally couldn’t prove who they were online despite everything that technology made possible. He was a combat veteran with two Bronze Stars and the kind of clarity about hard problems that you only develop […]

Advisors…Who are these people and where can I find one?

May 18, 2020

Advisors can be powerful extensions of a startup’s team — but only when founders set expectations, define value, and treat the role with discipline.

Extraordinary Start-Up Leadership During Extraordinary Times

March 26, 2020

The pandemic has tested every assumption about resilience. What remains constant is the outsized role of leadership in determining who adapts — and who falls behind.

Creating Deal Efficiency — Leveraging Model Forms

February 19, 2020

Standardizing your financing documents isn’t just good hygiene — it’s the difference between a fast close and a stalled round. Here’s why top firms insist on NVCA and Series Seed forms.

Building Your Board

January 21, 2020

For early-stage founders, the right board can accelerate progress — or stall it. Here's how to build one that actually helps you grow.

What size VC fund is right for your company?

November 25, 2019

Not all venture capital is created equal. The size of the fund you choose will shape every strategic decision — from burn rate to exit options.

Opening Our Investment Aperture Thanks to Army Futures Command

October 18, 2019

The Pentagon’s push into commercial tech is changing the calculus for founders and VCs alike, turning “too hard” markets into breakout opportunities.

Portfolio Company Spotlight: Red 6

September 16, 2019

Inside the startup using high-fidelity AR to solve one of the Air Force’s biggest readiness challenges — and reshape the future of combat training.

So you want to raise a Venture Capital Fund…

August 15, 2019

Inside the long, unglamorous, and often misunderstood grind of raising a first-time venture fund.

Portfolio Company Spotlight: Catalog

August 13, 2019

How Catalog is redefining creative production with automated, on-demand photoshoots for the brands shaping today’s digital economy.

The “Forwardable Email”: How to Tee Up a Warm Introduction

July 15, 2019

A look at the small communication habit that can make or break a startup’s next customer, investor, or partnership.

How to Start Investing in Early-Stage Companies…

June 17, 2019

How wisdom from a pioneering angel investor shaped a modern approach to evaluating founders, building a portfolio, and entering venture capital.

Announcing: Moonshots Capital Fund 1

October 11, 2018

With its first $20M fund, Moonshots Capital formalizes a leadership-driven investment approach spanning military, tech, and entrepreneurship.